GST on Cosmetics & Personal Care — 18% Standard, 28% Perfumes, Nil Sindoor
Complete GST guide for cosmetics & personal care: skincare 18%, haircare 18%, perfumes & deodorants 28%, makeup 18%, sindoor/kumkum Nil, soap 18%, oral care 18%, sanitary pads Nil, salon services 18%, Ayurvedic vs cosmetic classification (12% vs 18%), and imported beauty products.
18%
Skincare Products
18%
Haircare Products
28%
Perfumes & Deodorants
18%
Makeup & Color Cosmetics
18%
Shampoo
18%
Soap & Bath Products
Nil
Kumkum / Bindi / Sindoor
5%
Henna (Mehendi) Powder
Cosmetics & Personal Care — GST Framework
Skincare & Face Products — 18% GST
SKINCARE PRODUCTS — 18% (Chapter 33): Face cream/moisturizer: 18% (HSN 3304). Sunscreen lotion: 18%. Face wash/cleanser: 18%. Anti-aging serum: 18%. Face masks (sheet masks, peel-off): 18%. Toner/micellar water: 18%. Lip balm: 18%. Under-eye cream: 18%. Acne treatment cream (OTC cosmetic): 18%. Night cream: 18%. BB cream/CC cream: 18%. Foundation (liquid/powder): 18%. Concealer: 18%. Face primer: 18%. AYURVEDIC/HERBAL SKINCARE: If classified as 'cosmetic' (Chapter 33): 18%. If classified as 'Ayurvedic medicine' (Chapter 30): 12%. KEY DISTINCTION: If product has drug license (from AYUSH ministry) AND is primarily for treatment: 12%. If product is for beautification/cosmetic purpose: 18% (even if herbal). EXAMPLES: Patanjali Aloe Vera Gel (cosmetic purpose): 18%. Himalaya Neem Face Wash (cosmetic): 18%. But: Himalaya Liv.52 (drug license — medicinal): 12%. Forest Essentials (luxury Ayurvedic cosmetic): 18%. Biotique (cosmetic classification): 18%. Kama Ayurveda (cosmetic): 18%. ANTI-DANDRUFF SHAMPOO: If primarily cosmetic (beautification): 18%. If has drug license (medicated — ketoconazole-based): 12%. Practical: most commercial anti-dandruff shampoos (Head & Shoulders, Dove): 18%. Prescription scalp treatments: 12%. PREMIUM/LUXURY SKINCARE: La Mer, Estée Lauder, SK-II: 18% (same as budget brands). No luxury surcharge in GST (unlike old luxury tax regime). Both ₹50 face cream and ₹50,000 face cream: same 18%.
Haircare & Styling — 18% GST
HAIRCARE PRODUCTS — 18%: Shampoo (all types): 18% (HSN 3305). Conditioner: 18%. Hair oil: 18% (coconut oil for hair: 5% if edible-grade, 18% if cosmetic-grade). Hair serum: 18%. Hair gel/wax/pomade: 18%. Hair spray: 18%. Hair color/dye: 18%. Henna powder (natural, unbranded): 5% (HSN 1211). Henna paste/cone (cosmetic product): 18% (reclassified as preparation). Hair removal cream (Veet, Nair): 18%. Hair straightening/keratin products: 18%. Dry shampoo: 18%. Leave-in conditioner: 18%. Anti-hair fall serum: 18%. COCONUT OIL CONTROVERSY: Coconut oil in SMALL PACKS (≤1 liter, for hair application): 18% (classified as 'hair oil' — cosmetic). Coconut oil in LARGE PACKS (for cooking): 5% (edible oil). Same product, different classification based on PACKAGING and INTENDED USE. AAR rulings have gone both ways — major litigation area. Parachute Coconut Oil (Marico): company argues 5% (edible), department argues 18% (hair oil). Current position: if marketed as 'hair oil' on label → 18%. If marketed as 'edible coconut oil' → 5%. HAIR SALON vs RETAIL: Shampoo/conditioner sold in retail (bottle): 18%. Same product used in salon (as part of service): salon service at 18% (composite supply). Salon cannot separately charge: product 18% + service 18%. It's one composite service: haircut/treatment including products = 18%.
Perfumes, Deodorants & Fragrances — 28% GST
PERFUMES — 28% (HIGHEST SLAB): Perfume/Eau de Parfum: 28% (HSN 3303). Eau de Toilette: 28%. Body mist: 28%. Cologne: 28%. Attar (traditional perfume): 28%. Agarbatti (incense sticks): 5% (NOT classified as perfume — religious/traditional use). Dhoop/Sambrani: 5%. DEODORANTS — 28%: Deodorant spray: 28%. Roll-on deodorant: 28%. Deodorant stick: 28%. Body spray (Fogg, Wild Stone, Engage): 28%. WHY 28%? Perfumes/deodorants classified as 'luxury/demerit' goods. Pre-GST: attracted 20-22% excise + 12.5% VAT + cess = ~32-35%. GST rationalized to 28% (still highest non-cess category). INDUSTRY IMPACT: India's fragrance market: ₹12,000+ crore. Major players: HUL (Axe, Dove), ITC (Engage, Fiama), Godrej (Cinthol). Premium: Forest Essentials, Nishane, international brands. All at 28% — no differentiation between ₹99 body spray and ₹25,000 French perfume. ROOM FRESHENERS: Air freshener spray: 28%. Air freshener gel/liquid: 28%. Car perfume/freshener: 28%. Essential oil diffuser (aromatherapy): 18% (if classified as therapeutic — Chapter 33.01). Essential oils (lavender, eucalyptus — pure): 18% (HSN 3301). Essential oil blends (for fragrance): 28% (if classified as perfumery). AFTERSHAVE: Aftershave lotion: 28% (classified with perfumes/fragrances). Aftershave balm (moisturizing): 18% (if classified as skincare, not fragrance). PRACTICAL ISSUE: Many products blur the line between perfume (28%) and skincare (18%). Body lotion WITH fragrance: 18% (primary purpose = skincare). Scented body mist: 28% (primary purpose = fragrance). Companies often classify products as 'skincare' to avoid 28% — subject to department challenge.
Makeup & Color Cosmetics — 18% GST
COLOR COSMETICS — 18%: Lipstick: 18% (HSN 3304). Lip gloss: 18%. Mascara: 18%. Eyeliner: 18%. Kajal/kohl: 18%. Eye shadow: 18%. Blush/rouge: 18%. Compact powder: 18%. Loose powder: 18%. Nail polish/enamel: 18%. Nail polish remover: 18%. Makeup remover: 18%. Setting spray: 18%. Highlighter: 18%. Bronzer: 18%. Contour kit: 18%. False eyelashes: 18%. Makeup brushes/tools: 18% (if cosmetic accessory) or 12% (if classified as brushware — HSN 9603). Beauty blender/sponge: 18%. SINDOOR/KUMKUM/BINDI — NIL (0%): Sindoor (vermilion): NIL (specific exemption — traditional/religious). Kumkum: NIL. Bindi (plain, non-decorative): NIL. Alta/Mahavar (foot decoration): NIL. WHY EXEMPT: Considered essential/religious item for married Hindu women. Political sensitivity: taxing sindoor would cause backlash. Continued from pre-GST exemption. BUT: Decorative/fancy bindis with embellishments: 18% (classified as 'imitation jewellery'). Sindoor in premium cosmetic packaging (marketed as lip/cheek tint): 18% (cosmetic). Plain traditional sindoor (loose or basic tube): NIL. MAJOR COMPANIES: Lakmé (HUL): 18% on all color cosmetics. MAC, Maybelline (L'Oréal): 18%. Colorbar: 18%. SUGAR Cosmetics: 18%. Nykaa's own brand: 18%. Faces Canada: 18%. Swiss Beauty: 18%. ITC POSITION FOR COSMETIC COMPANIES: Output: 18% (most products) or 28% (perfumes/deos). Input ITC: raw materials (chemicals, pigments): 18% — FULL ITC. Packaging (bottles, tubes, cartons): 18% — FULL ITC. Advertising (celebrity endorsements, media): 18% — FULL ITC. ITC credit chain works smoothly: 18% in → 18% out = no cascading.
Soap, Bath & Oral Care — 18% GST
BATH SOAP — 18%: Toilet soap (bathing bar): 18% (HSN 3401). Liquid body wash: 18%. Handwash (liquid soap): 18%. Antibacterial soap: 18%. Baby soap: 18%. Herbal/Ayurvedic soap: 18% (if cosmetic) or 12% (if Ayurvedic drug). Laundry soap / detergent bar: 18%. Detergent powder: 18%. Liquid detergent: 18%. Washing powder: 18%. DISTINCTION — SOAP vs SOAP NOODLES: Soap noodles (raw material for soap manufacturing): 18% (HSN 3401.20). Finished toilet soap: 18% (HSN 3401.11). Laundry soap: 18% (HSN 3401.19). ORAL CARE — 18%: Toothpaste: 18% (HSN 3306). Toothbrush: 18%. Mouthwash: 18%. Dental floss: 18%. Toothpowder (dant manjan): 18%. Tongue cleaner: 18% or 12% (if stainless steel — metal article). Electric toothbrush: 18%. Denture cream/fixative: 18%. Teeth whitening strips: 18%. ORAL CARE vs PHARMA: Chlorhexidine mouthwash (prescription): 12% (pharmaceutical). Sensodyne (OTC but classified as oral care/cosmetic): 18%. Orajel (dental pain — drug): 12%. Colgate/Pepsodent/Close-Up: 18%. BABY CARE PRODUCTS — 18%: Baby lotion: 18%. Baby powder: 18%. Baby shampoo: 18%. Baby oil: 18%. Diaper rash cream: 18%. Baby wipes: 18%. Diapers (baby): 12% (specific concession — essential item). Adult diapers: 12% (same concession). FEMININE HYGIENE: Sanitary napkins: NIL (0%) — exempted since July 2018 (earlier 12%). Tampons: NIL. Menstrual cups: NIL. Panty liners: NIL. This exemption was a major political win — huge public demand led to GST Council removing tax entirely.
Salon & Beauty Services — 18% GST
BEAUTY SALON/PARLOUR SERVICES — 18%: Haircut: 18%. Hair coloring: 18%. Hair spa/treatment: 18%. Facial: 18%. Manicure/pedicure: 18%. Waxing: 18%. Threading: 18%. Makeup application (bridal, party): 18%. Mehendi application: 18%. Head massage: 18%. Body massage (in salon): 18%. ALL salon services: uniformly 18% (SAC 9997). NO COMPOSITION FOR SALONS: Salons CANNOT opt for composition scheme (service providers with turnover > ₹50 lakh must register under regular). Small salons (turnover < ₹20 lakh): exempt from GST registration. Salons between ₹20-50 lakh: can opt for composition at 6% (CGST 3% + SGST 3%) — but CANNOT claim ITC. Salons above ₹50 lakh: mandatory 18% (can claim ITC on products, rent, etc.). SPA & WELLNESS — 18%: Spa treatments: 18%. Ayurvedic massage/therapy: 18% (if in spa/wellness center). Aromatherapy: 18%. Body scrub/wrap: 18%. Sauna/steam: 18%. Jacuzzi: 18%. IF IN HOSPITAL/CLINIC (therapeutic purpose + doctor prescription): 5% or exempt. Beauty/wellness in 5-star hotel: 18% (no separate rate for hotel spa). GYM & FITNESS — 18%: Gym membership: 18%. Yoga classes: 18% (if commercial). Personal training: 18%. Swimming pool membership: 18%. Aerobics/Zumba classes: 18%. CrossFit box: 18%. ITC FOR SALON OWNERS: Products consumed in service (shampoo, cream, wax strips): 18% ITC available. Equipment (chairs, dryers, steamers): 18% ITC available. Rent (commercial property): 18% ITC available. Electricity: no GST (outside GST). Staff salary: no GST. Tip/gratuity: not taxable (voluntary payment). NET EFFECT: Salon charging ₹1,000 for service: collects ₹180 GST. ITC on products/rent: might recover ₹30-50. Net GST outflow: ₹130-150. Effective tax incidence: ~13-15% (less than headline 18% due to ITC).
Cosmetics & Personal Care — GST Rate Table
| Item | HSN / SAC | GST Rate | Notes |
|---|---|---|---|
| Face cream / Moisturizer / Sunscreen | 3304 | 18% | All skincare products |
| Shampoo / Conditioner / Hair oil | 3305 | 18% | All haircare products |
| Perfume / Eau de Parfum / Cologne | 3303 | 28% | Highest slab — luxury/demerit |
| Deodorant / Body spray | 3307 | 28% | Includes roll-on, stick, spray |
| Lipstick / Kajal / Mascara / Nail polish | 3304 | 18% | All color cosmetics |
| Sindoor / Kumkum / Bindi (plain) | 3304 | Nil | Traditional/religious exemption |
| Toilet soap / Handwash / Body wash | 3401 | 18% | Bath and cleaning products |
| Toothpaste / Mouthwash / Toothbrush | 3306 | 18% | All oral care |
| Henna powder (natural mehendi) | 1211 | 5% | Unprocessed, natural form |
| Sanitary napkins / Tampons | 9619 | Nil | Exempted since July 2018 |
| Baby diapers / Adult diapers | 9619 | 12% | Concessional rate |
| Salon/Spa/Beauty services | 9997 | 18% | All beauty services |
Frequently Asked Questions
Why are perfumes and deodorants taxed at 28% while lipstick and face cream are only 18%?
How is Ayurvedic/herbal cosmetics classified — 12% as medicine or 18% as cosmetic?
I run a salon — should I register for GST and can I claim ITC on products I use?
What's the GST on natural/organic cosmetics and imported beauty products?
Cosmetics & Personal Care GST — Classification, Compliance & ITC Management
Laabam.One handles cosmetics & personal care GST: product classification (18% cosmetic vs 12% Ayurvedic medicine vs 28% perfume), HSN code mapping, salon billing compliance, ITC optimization, import duty calculation, and multi-rate inventory management for beauty brands.
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